Bringing an idea to life on the web is no easy task. The design process alone is long, arduous and wasteful: wireframes, mockups and prototypes created with care are ultimately trashed in the end.
This is mostly due to the fact that our tools are operating on a static, print-focused paradigm. But, as we all know, the web is not a static medium. It's dynamic, interactive and code-based. Why aren’t our tools?
You essentially have two options as a web designer. You can rely on a popular print design application to create a static mockup and translate it to code manually – wasting hours of time rebuilding what you've already created – or you can torture yourself (and your final design) by designing with code. I think we can agree that neither of these solutions make much sense.
So, why can’t we have the best of both worlds? The problem is really one of translation. Design and development are two very different languages and most tools speak only one of them well. We need a tool fluent in both.
Few creatures on Earth are capable of speaking another species' language. The Macaw is arguably the most popular. It's capable of conversing with its bird-brained friends but can also learn thousands of human words and phrases.
If a bird can do it, why can't we?
We're dedicated to bringing the same transcendent language capabilities of our namesake to the web. We've built the world's most intelligent design-to-code engine and we believe it'll change the way designers and developers work together. We can't wait to show you what its capable of! °v°